Tag "marketing"

Commentary- Branding vs. marketing: 5 strategies to enhance the company’s brand spirit

    Commentary- Branding vs. marketing: 5 strategies to enhance the company’s brand spirit

By Algenon Cash Marketing – the action or business of promoting and selling products or services, including market research and advertising. Business owners and executives not only despise the dark

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Expo Makes Grand Debut

    Expo Makes Grand Debut

(pictured above:  Attendees and vendors mill around the inaugural Winston-Salem/Triad Minority Business Expo.) It is said that in business, it is not what you know but who you know. Dozens of

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For Seniors Only: These Jobs are the “Real Deal” for Seniors Looking to Work from Home

    For Seniors Only: These Jobs are the “Real Deal” for Seniors Looking to Work from Home

By Ria Fulton, Forsyth County Aging Services Planning Committee Looking to work from home, but skeptical about the outrageous “get rich quick schemes” that seem to be everywhere? If so,

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Jamila Granger joins Primo

    Jamila Granger joins Primo

Jamila B. Granger has joined Winston-Salem-based Primo Water Corp. as vice president and general counsel.  She has more than 15 years of in-house and law firm experience; her particular strengths

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Black Chamber’s second wind

    Black Chamber’s second wind

(pictured above: Montinique Cager poses with his wife, Pam at the recent mixer.) After a season of inactivity, The Winston-Salem Black

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Leonard wants to reach the masses with hip hop portal

    Leonard wants to reach the masses with hip hop portal

For decades, hip hop music and culture has taken a beating for perpetuating what many believe are misogynistic and harmful

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Editorial: Grambling State

    Editorial: Grambling State

When my father started out in the 1930s, the coal mines he worked in Harlan County, Ken. did not feature

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Fast food proximity harmful to minority kids, says study

    Fast food proximity harmful to minority kids, says study

When their schools are near fast-food restaurants, black and Hispanic adolescents are more likely to be overweight and receive less

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Innovative nonprofit churns out new WSSU professor

    Innovative  nonprofit churns out new  WSSU professor

The PhD Project, an award-winning program to create a more diverse corporate America, has announced that Project participant M. Dee

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