Buy Black! Holiday Market opens in Winston-Salem

Buy Black! Holiday Market opens in Winston-Salem
October 23
12:00 2020

Atkins Community Development Corporation and The Green House Village Market are sponsoring a BUY BLACK! Holiday Market opening Friday, Oct. 23, and continuing every weekend through Dec. 19 at The Enterprise Center, 1922 S. Martin Luther King, Jr. Drive in Winston Salem. 

The Holiday Market will feature unique brands owned and created by African American entrepreneurs that range from artwork and jewelry to fashions and wellness products. This BUY BLACK economic movement is an effort to unite all people to support Black-owned businesses. 

The initiative is a perfect fit with the mission of S.G. Atkins Community Development Corporation that was started by Winston-Salem State University to support entrepreneurship that creates jobs and prosperity. Many of these entrepreneurs are located in The Enterprise Center, a business incubator that is home to 46 Black-owned businesses and a few non-profit organizations. 

“I hope people from across the Triad will come over and meet the talented entrepreneurs who will be selling their products. Some of the products are well known in the community like The Jugo Bar by William Fulton, who started his healthy juice brand while attending Providence Culinary Training. “Everyone is welcome and most displays will be outdoors,” says Carol Davis, executive director of Atkins CDC. 

Nielsen’s 2019 Diverse Intelligence Series reports Black spending power currently is at $1.3 trillion and on track to reach $1.5 trillion by 2021. 

Social distancing and masks are required. Complimentary masks will be available to all guests. The BUY BLACK! Holiday Market opens every Friday beginning Oct. 23 from 10 a.m.- 5 p.m. and Saturdays from 10 a.m. – 3 p.m. It is open to the public and no admission fee. 

For more information and vendor opportunities, please call Patricia Degraffinreaidt at 336-734-6916 or email

About Author

WS Chronicle

WS Chronicle

Related Articles


Featured Sponsor

Receive Chronicle Updates

  • This field is for validation purposes and should be left unchanged.



More Sponsors